Customers fight over a place in line at the opening of a Shein store in São Paulo (video)

247 - Chinese clothing and accessories brand that is successful on the internet, Shein opened its first physical store in South America this Saturday (12). Perhaps because it follows the pop-up (temporary) format, customers seemed more eager than usual to shop in a place where a cropped top can be cheaper than a snack at McDonald's: R$ 21,90. As information These are from the Folha de S.Paulo newspaper.

Lines at the Vila Olímpia Shopping Mall, in the southern part of São Paulo, began forming early in the morning, hours before the stores opened. There was widespread chaos inside and outside the Shein store, with people fighting over clothing items, space, and respect for the order of arrival.

Watch the moment of confusion:

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