Nizan Guanaes is the Poison Boy of the rural landowners.
Out of arguments and without a way out, the rural landowners and pesticide companies decided to appeal; they hired the advertising executive Nizan Guanaes to "work on the sector's image amidst the controversy surrounding the bill that loosens pesticide controls."
By Rede Brasil Atual Despite holding a majority on the special committee in the Chamber of Deputies analyzing proposed changes to loosen regulations for the entire pesticide supply chain, thereby increasing its production and consumption, rural landowners are facing strong resistance to approving the so-called "Poison Package." They have been trying unsuccessfully since May 16th. The minority formed by deputies from the PT, PSB, PSOL, PCdoB, PDT, and SD parties has managed to hold back the advance of the rural landowners, using all legislative resources provided for in the House rules to force further debate.
The arguments of this resistant minority come from more than 250 technical notes and reports signed by the leading authorities in terms of health, environment, human rights, nutrition, consumer protection, and agricultural production in the country. Anvisa (Brazilian Health Regulatory Agency), the National Cancer Institute, the Oswaldo Cruz Foundation, Ibama (Brazilian Institute of Environment and Renewable Natural Resources), Idec (Brazilian Institute for Consumer Protection), the Brazilian Society for the Advancement of Science (SBPC), the Federal and Labor Public Prosecutor's Offices, and more than 200 other entities, associations, and councils have spoken out against it.
If that weren't enough, the United Nations itself sent a letter to the Brazilian government warning about the dangers of the "Poison Package" and the real threats to various human rights, including the right to food, clean water, and a balanced environment.
Out of arguments and without a way out, the rural landowners and pesticide companies decided to appeal. According to the G1 website, they hired advertising executive Nizan Guanaes to "work on the sector's image amidst the controversy surrounding the bill that loosens pesticide controls."
Another initiative, likely from the sector, is to spread a video through WhatsApp groups in which, using incorrect information, concepts, and data, they attack a video from the organization 342 Amazônia.
In the original video, artists such as Zezé Motta, Alinne Moraes, Maitê Proença, Bruna Marquezine, Caetano Veloso, Guta Stresser, and Paula Burlamaqui, among others, warn society about the dangers of pesticides and the "Poison Package."