Quaest: Lula surpasses Bolsonaro in digital popularity
Bolsonaro ceased to be the sole leader on social media, and the third option failed to capture the attention of voters in either the analog or digital world.
247 - Leading in the polls, former president Luiz Inácio Lula da Silva also surpasses Bolsonaro in digital popularity. The Digital Popularity Index (IPD) survey, prepared by Quaest Consultoria and released this Wednesday, the 29th, shows that Lula scored 73,4 points and Bolsonaro, 68,9 points in the popularity ranking.
Also appearing in the ranking are Moro (45,2), Ciro Gomes (PDT – 32,1), João Doria (PSDB – 24,7), Rodrigo Pacheco (PSD – 21,1), Simone Tebet (MDB – 18,2) and Luiz Felipe d'Ávila (Novo – 11,5).
The publication took into account data collected from social networks and search engines, and considers indicators such as the number of followers, the ability to promote engagement, and the proportion of positive and negative reactions to posted messages, according to information from [source missing]. Veja.
The research also reveals that Bolsonaro is no longer the sole leader on social media and that the third option has failed to capture voters' attention in either the analog or digital world.
Subscribe to 247, Support via Pix, Subscribe to TV 247, in the channel Cuts 247 and watch: