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Marina's Twitter fiasco

Former minister Marina Silva called on internet users to participate in a "tweetstorm" on the afternoon of Wednesday the 13th, but the action, intended to promote the launch of her new party, apparently did not have the desired effect.

Marina's Twitter fiasco

247 The failed Twitter campaign was noted by the columnist. Claudio HumbertoFormer Environment Minister Marina Silva called on internet users this Wednesday, the 13th, to participate in a virtual demonstration on behalf of her new party, or 'network,' as she prefers. But the mobilization did not have the desired effect.

Marina asked her Twitter followers to use the word "network" in their posts, but fewer than a hundred people joined the movement, a far cry from the 16 mentions of her name during her 2010 presidential campaign, when the former senator came in third place.