Mello Franco: Michelzinho will not make Temer popular.
"Research indicates that his style, excessively formal and almost always somber, does not attract the sympathy of voters. Temer has expressed a desire to become more popular. Despite his talents, it is possible that not even the Michelzinho phenomenon will be able to work this miracle," says columnist Bernardo Mello Franco; interim president; this week, Temer summoned the press to show him picking up his son from a private school in Brasília.
247 - According to columnist Bernardo Mello Franco, not even Michelzinho can make interim president Michel Temer more popular.
After choosing the logo for the federal government, the 7-year-old made headlines again this week.
"Accompanied by his wife, who is 43 years younger, Temer picked him up from a private school in Brasília. It wasn't just a simple activity."
"It was a familiar sight. The press office at the Presidential Palace staged the scene and called the press to record it. A cameraman from the Presidency even entered the school. Parents of other students complained about the presence of the reporters," he says.
“According to aides, the idea was to soften the image of the interim president. Polls indicate that his style, excessively formal and almost always somber, does not attract the sympathy of voters. Temer has expressed a desire to become more popular. Despite his talents, it is possible that not even the Michelzinho phenomenon will be able to work this miracle,” he concludes (read here).