Esther Solano: Bolsonaro is a product of the crisis of political representation.
Unifesp professor Esther Solano conducted research with Jair Bolsonaro voters, finding that the rise of the far-right in Brazil is a result of society's frustration with the current political system; "The solution needs to be a brutal renewal of the system, with an intense political reform," she points out; watch the full interview.
TV 247 - Social scientist and professor at Unifesp, Esther Solano, gave an interview to TV 247 reporting on her research, in which she analyzed followers of presidential candidate Jair Bolsonaro (PSL), who has 17% of the voting intentions. She states that the rise of the far-right in the country is a result of society's frustration with the current political system. "There is a crisis in the model of representation," she emphasizes.
When asked about the reasons for voting for the far-right candidate, the professor reproduces the statements of her research sources. "Maria is a hairdresser from the east side of town and says she opts for Bolsonaro because it's a way of venting, because she no longer feels represented by the political class, while another interviewee said it's a way of saying 'fuck it' to the political system," Esther recounts.
Class C adopted the discourse of the middle class.
Esther Solano states that Class C, which increased its consumption during Lula's governments, bought into the ideological discourse of the middle class, reproducing, for example, the talk of fighting corruption. "So these people fit in as the new consumers, in fact they were very favored by Lula's policies, but they reject the PT's legacy and cling to a meritocratic discourse," she analyzes.
She explains why Bolsonaro has gained the support of another important segment of society: "Much of the support he has from teenagers is due to the internet and the sympathy of family members for the far-right candidate. Facebook bombards these young people with cheerful messages, in the form of jokes, and that's seductive."
Bolsonaro: Popular Language
Continuing her analysis, the professor explains that the language Bolsonaro uses is crucial to his popularity. "It's a populist right wing, but one that speaks in a tone that the population understands, whereas, often, the left wing remains restricted to the discourse of the academic world," she compares.
She argues that the rise of the far-right in the country is a result of society's frustration with the political system. "The solution needs to be a brutal renewal of the system, with intense political reform," points out Esther Solano.
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