Alberto Cantalice avatar

Alberto Cantalice

Director of the Perseu Abramo Foundation and member of the PT (Workers' Party) leadership.

95 Articles

HOME > blog

Strengthen the ways of communicating with the people.

Expanding our communication channels, with an emphasis on interaction between these new social communicators, will be the primary task to be undertaken by the new leadership elected at the party's sixth congress, to be held next June.

PT ABCD Paulista (Photo: Alberto Cantalice)

The coup-installed and usurping government led by Michel Temer is increasingly faltering. Not a single day goes by without some kind of accusation or scandal emerging against some member of this misgovernment, whose regressive agenda is bringing misfortune to the nation. Even with the self-serving complacency of the monopolized media and its opinion-distorting forces, the current misgovernment still fails to garner popular support.

By employing the so-called "steamroller" tactic of the opportunistic and clientelist majority in the National Congress, the coup plotters are watching the rejection of austerity proposals for the popular classes grow in the streets and squares across the country.

The dismantling of social policies, the handing over of public assets, especially pre-salt oil reserves, the serious security crisis, and the overwhelming increase in unemployment clearly demonstrate that Brazil's future depends on calling for direct presidential elections in 2017. Only a government legitimized by the will of the majority of the population will be able to put the country back on the path to growth, as former President Lula recently stated.

The Workers' Party (PT), the main instrument of struggle and organization for popular sectors and the principal bastion of opposition forces, has no other role than to organize and promote the renewing and transformative sentiment that has been winning hearts and minds in the peripheries of large cities. To abdicate this role would be a true betrayal for the party and for all those who defend a more just and egalitarian Brazil.

In this sense, we work tirelessly to amplify the channels of communication between the PT (Workers' Party) and its members, with social movements and other personalities from the world of culture and politics, so that we can break through the barrier of monolithic thinking and its war journalism that the monopolized mainstream media wants to impose on the country.

It hasn't been easy. After all, in a country with an authoritarian tradition where patrimonialism and individualism have set the tone, "swimming against the tide" becomes a Herculean task.

Were it not for the advent of social media and the engagement it generates, democratic and progressive forces would have already succumbed to this sordid campaign of encirclement and annihilation promoted by the mainstream media in partnership with elements of the state apparatus against the left in general and the Workers' Party in particular.

Expanding our communication channels, with an emphasis on interaction between these new social communicators, will be the primary task to be undertaken by the new leadership elected at the party's sixth congress, to be held next June.

New media combined with better use of the so-called "electronic platform," radio and TV spots, will be the ways to restore the party's public image, which has suffered a profound blow in recent times.

It's logical to reaffirm that being present in the streets is irreplaceable. We cannot exchange the "roar" of the streets for the sound of keyboards. We must combine the struggle in the streets and on social media.

I am convinced, as I have expressed on other occasions, that whoever has the activism and support that the Workers' Party has can face any challenge, as long as politics is on the right track.

* This is an opinion article, the responsibility of the author, and does not reflect the opinion of Brasil 247.