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Celso Raeder

A journalist and advertising professional, he worked at Última Hora and Jornal do Brasil, and is a managing partner at WCriativa Marketing e Comunicação.

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The face of Lula's government

In an article published in her column in the newspaper O Globo, journalist Vera Magalhães says that Lula's government "lacks a face."

Luiz Inácio Lula da Silva (Photo: Marcelo Camargo/Agência Brasil)

In an article published in her column in the newspaper O Globo, journalist Vera Magalhães says that Lula's third government "lacks a face." Frankly, it takes a lot of nerve to make such a statement. I would like to ask her, who was so persecuted and attacked by Bolsonaro's supporters during the "Messiah's" administration, if she now suffers any kind of hostility encouraged by the PT government. Isn't that a hallmark of civility, respect for democracy, and the freedom to fully exercise journalism? Isn't that the face of Lula's third government, Vera?

In her article, Vera Magalhães, married to a former PSDB advisor, claims that inflation was controlled during the first eight years of Lula's government thanks to the legacy of the Real Plan. If that's the case, we're facing the solution to a problem that keeps the world's leading thinkers awake at night in matters of economics. Does this mean, Vera, that in almost a decade, with wars, fluctuations in oil prices, and trade disputes, all President Lula had to do was remain faithful to the principles of the PSDB's economic plan? Frankly!

From there, the journalist's narrative jumps forward in time, accusing President Lula of lacking a legacy in terms of guidelines and long-term projects. The problem is that she omits the fact that Lula "didn't inherit a Real Plan," but a devastated country, on the verge of institutional collapse, led by a predecessor who was his tormentor, as indeed all journalists in this country were. But in her opinion, the current government has done nothing. 

 Did nothing? Who "removed the grenade placed in the public servant's pocket" by Paulo Guedes? Who restored investments for scientific research and scholarships? Who readjusted the value of school meals, frozen since 2017? What is the current unemployment rate? How much do you pay to fill up your car? Are you seeing mothers fighting over bones to give to their children? The one who did nothing, besides plotting a coup, was Jair Messias Bolsonaro. Did you talk about this in any article? Sorry if I missed it. 

But not everything in Vera Magalhães' text is a mistake. In fact, the government is going through serious communication problems. The biggest evidence of this is that a seasoned journalist, a survivor of a fascist culture that tried to perpetuate itself in the country, fails to see that Brazil does have a new face. This new face is in the culture, in the recovery of global prominence, in a state policy that respects religious, racial, and cultural diversity. You don't see any of that?  

I also agree with you when you say that the government is reactive and doesn't anticipate problems. But would you be willing to, for example, side with the government if it decides to end the permission for CACs (Collectors, Shooters, and Hunters) to import rifles? Would you be willing to point the finger at Ronaldo Caiado, Tarcísio de Freitas, and Cláudio Castro regarding the need for greater federal involvement in the corrupt security policies of the states they govern? Do you have any text lying around criticizing the cattle ranchers who are now exempt from taxes on the sale of meat in basic food baskets, and yet still don't lower their prices? I'm dying to read it. 

Vera, it's not easy to face political competition in a virtual environment that involves a lot of money and the purchase of engagement. These people can write whatever they want. But you can't.  

* This is an opinion article, the responsibility of the author, and does not reflect the opinion of Brasil 247.

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